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H&H interview: Former Badminton media director Julian Seaman *H&H Plus*

Martha Terry Martha Terry

    • The ebullient former media director of Badminton is eclectically talented, with a “naughty air of indiscretion”. Martha Terry meets him

    “When people ask what I do, I say, ‘I haven’t worked it out yet,’” laughs Julian Seaman, who at 65 has just retired as Badminton’s media director.

    The happy snag for Julian is he’s been able to do an abundance of wildly contrasting jobs with aplomb. He’s something of a maverick who is just as at home picking himself out of a dirty lake after falling off a horse, as selling his fashion prints to Yves Saint Laurent and Liberty. For the past 18 years, he’s dealt diplomatically with royalty, paps, worried riders and hard-nosed hacks as Badminton’s media director, but retains a slightly naughty air of indiscretion. Above all, he is huge fun.

    Julian’s own eventing prowess gave him a certain standing in the media tent. He has ridden at both Badminton and Burghley six times.

    Martha Terry
    Martha Terry

    H&H features editor
    Martha is an experienced journalist who is mad-keen on horses and dogs. Her reporting CV includes the Paris Olympics, European championships, Aachen World Equestrian Festival and World Cup finals. After growing up with assorted liver and white springer spaniels, she enjoyed 14 years with two rescue dogs. Now, her constant companion is Fidget, an extremely energetic and habitually muddy black and white springer. Martha has written on topics as diverse as a top horse’s clone to the best GPS trackers for dogs, as well as equestrian and rural matters for Country Life, The Field, The Times, The Spectator and The Telegraph alongside Horse & Hound.
    Martha Terry